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In a current study performed by Google, over 600 B2B marketing specialists had been surveyed and have been asked about their advertising method. This survey assessed how these marketers planned to devote their advertising spending budget, the Orren Ellis challenges they faced, how they analyzed ROI and the general effectiveness of marketing and advertising applications. What follows are some crucial findings from that survey.

Click on the image beneath to see an enlarged version of the B2B Advertising and marketing Guide Infographic:

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